Contract publishing

Our highly-skilled and experienced team has over 30 years’ publishing experience. It’s this expertise that will make your marketing communication stand out from the crowd. For more information about our contract publishing service, contact us.

Example of contract publishing work

The brief

To create a one-off publication to celebrate National Eye Health Week and to raise awareness of the importance of regular sight tests and how lifestyle choices can affect eye health.

The project

Working closely with the campaign’s organiser, My Vision Matters, Vista magazine was created as an in-store vehicle to reach consumers in opticians nationwide. Edited by experienced consumer editor, Rachel Symonds, Vista brought together factual, informative content, written by experts in a consumer-friendly, news-stand style.

The result

Supported using Target Publishing’s existing social media channels, Vista was read by over 200,000 consumers, creating an essential strand to the National Eye Heath Week campaign.

Vista gained support from some of the UK’s biggest eye-care brands, including Polaroid, Vitabiotics, Spectrum Thea and William Morris.